SaleHardback
You, Too, Can Be A Brand
Publisher:
Indus Scroll Press
| Author:
PKD Nambiar
| Language:
English
| Format:
Hardback
₹338
Save: 25%
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3-5 Days
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Page Extent:
175
“You, Too, can be a Brand by PKD Nambiar is a useful guide to those seeking to create or strengthen a personal brand,” writes Shashi Tharoor. Written in a lucid and interesting way, the book treats the subject in an attractive manner bereft of jargon. A self-taught brand builder, Nambiar helps scores of corporates shape their strategies to emerge as formidable brands. His experience as an advertising professional has also sharpened his insights and understanding of the requirements of today’s consumer.
Description
“You, Too, can be a Brand by PKD Nambiar is a useful guide to those seeking to create or strengthen a personal brand,” writes Shashi Tharoor. Written in a lucid and interesting way, the book treats the subject in an attractive manner bereft of jargon. A self-taught brand builder, Nambiar helps scores of corporates shape their strategies to emerge as formidable brands. His experience as an advertising professional has also sharpened his insights and understanding of the requirements of today’s consumer.
About Author
PKD Nambiar is a first-generation entrepreneur, marketing and political strategist, and TV personality. He is the Founder-MD of B-Square and the Chairman of the B-Square Group of Companies. He is also the MD and CEO of Flags Communications.Born in Kerala, Nambiar started his career at the age 20 years in Delhi with Mitsui and started his entrepreneurial journey when he was 24 years old. As a brand-builder and marketer, he has helped shape the brand image of many companies and individual.
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